Your Company Has Evidence. It Doesn’t Have an Evidence Graph.

by lukasz | Jul 12, 2026 | Essays

Why AI models can cite your work and still claim you’ve never proven anything. I asked ChatGPT and Claude whether a certain web studio actually knows its craft — AI visibility, agent-readiness, that whole territory. Both gave versions of the same verdict: plenty...

Human-in-the-Loop Was a Steering Wheel. We Mistook It for a Brake.

by lukasz | Jul 11, 2026 | Essays

A Senteri Briefing For two years, “human-in-the-loop” has been the reassurance the industry reached for whenever autonomy got frightening. However capable the agent, however broad its permissions, there was always a person at the end of the chain clicking...

There Is No Third Place

by lukasz | Jul 9, 2026 | Essays

Search rankings let you lose gradually. AI answers don’t. For twenty-five years, the web economy ran on a merciful assumption: visibility is a spectrum. Position one in Google was great. Position three was still good. Position seven paid the bills. Position...

Agents Don’t Need Better Models. They Need Payroll.

by lukasz | Jul 9, 2026 | Essays

Or: why the most important AI product of 2026 is an HR system. Every conversation about enterprise AI starts in the wrong place. Someone asks which model is smartest. Someone benchmarks reasoning. Someone waits for the next release, convinced that this will...

Your site ranks on Google. A growing part of the AI ecosystem has never heard of it.

by lukasz | Jul 7, 2026 | Essays

This is a write-up of something that happened to us, on our own site. We’re publishing the full trail — including the part where we admit we’d never checked — because the blind spot we found is almost certainly not unique to us. The setup We were testing...